11
Sep
01:00
Sales/marketing excellence will be key to success in steel; Marcegaglia
Over the next 15 years sales, marketing and management excellence will be more important than production/cost related factors. The most critical success factors for steel companies will be sale resilience, enhanced added value, currency and highly competent management, tubemaker Antonio Marcegaglia tells Kallanish. “In a global market afflicted by overcapacity, the ability to protect one’s own sales with proper pricing is becoming paramount. This is ach…
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Truly global, user-friendly coverage of the steel and related markets and industry that delivers the essential information quickly while delivering on most occasions just the right amount of between-the-lines comment and interpretation for a near real time news service of this kind.
Anonymous
Very good overview of the weekly steel market.
Anonymous